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4 Steps to Help Get You on Track with Employment Branding

This blog is written by guest blogger, Kathi Crawford posted December 15, 2013 on the Chief Outsiders’ blog.

Chief Outsiders’ blog is written by top CMOs and executive guests for CEOs looking for business growth strategies, current thinking on effective leadership skills, and ideas and insights from real-world marketing strategy implementation.

Word travels fast in [...]

An Open Letter to Gen Y – #JoinTheCommunity

#WhatTheySay, #DontSellURselfShort

Were you born after 1981? If so, you are a member of Generation Y; otherwise known as a Millennial. Whether you know it or not, there is a lot being said about your generation. If you believed the media buzz, you would think that aside from working at Starbucks, your prospects of career [...]

The Future of Work – So Where’s the Talent?

A tsunami of change has washed over the world of work, and many businesses as well as job seekers and labor force members, are still playing catch up to the waves that have already swept through. Technology is a major driver continuing to create rapid and profound changes in both the way business is conducted [...]

Entrepreneurial Hopscotch

Presentation to Kent State University (KSU) Center of Excellence for Entrepreneurship and Business Innovation

by Kathi Crawford, SPHR, IAC-CC

In March, I was invited to speak to the Entrepreneurial students at KSU. This was very meaningful to me on many fronts – my undergraduate degree is from KSU and I am an entrepreneur. It [...]

Case Study – Employee Recruitment and Retention

Staff turnover in catering, as any industry, is high and has been for many years. Given the competitive pressures from other types of work opportunities, the difficulty in the catering industry isn’t just one of finding people for the job – it is finding the right people and placing them in the right job. This [...]

“Trend versus Uncertainty – Where Does Strategy Lie?”

As we turn the corner into a new decade, it’s a good time to reflect on past events and consider the future. Who could have known that we would experience the worst U.S. economic threat since the Great Depression? And, what twists and turns will we take this year? And, how is it even possible to determine what’s going to happen in 2025? We look to Futurists to guide us. [...]

“Trust Me”

“Trust Me” Have you heard these words before either from someone you just met or someone you’ve known for years? What is your response? Do you trust this person automatically or does this person have to earn your trust? And, who trusts you? Why? In today’s workplace, trust is a big concern as more pressure is placed on leaders and employees to deal with economic pressures and an uncertain future. Building a culture of trust expands the level of contribution each of us can make. Yet, many people are not sure where they should place their trust as more and more examples of leaders who have taken advantage of others’ trust come to the surface. What can you do as a leader in this environment? [...]

Major Factors that Affect Employee Engagement

Wikipedia defines “Employee Engagement” as a concept that is generally viewed as “managing discretionary effort, that is, when employees have choices, they will act in a way that furthers their organization’s interests. An engaged employee is a person who is fully involved in, and enthusiastic about, his or her work.” 

Gallup developed its Q12 benchmark [...]

Are We Losing Sight?

We’ve all seen the headlines.

 

 

Times are Tough Unemployment Rises Again